The Florida Bar has done it again!
The Board of Legal Specialization has "redesigned" the logo so that the public will have little chance of understanding what the logo represents.
The new "exciting" design can be viewed here.
I hope the Bar will tell us why the words THE FLORIDA BAR are on top in a larger font, while the words BOARD CERTIFIED appear underneath the logo in a smaller font.
As to the design of the logo itself, your guess is as good as mine!
Is it a seagull flying under a wishbone?
Is it a book on fire?
Is it a crab-claw digging through a valley?
How ironic that the Florida Bar punishes lawyers for any type of advertising that could possibly be deemed deceptive, yet they ask the very best lawyers in the State of Florida to utilize a logo that will baffle the public.
For me, I'll just use the old logo. People could at least tell something about the scales of justice.
Saturday, July 26, 2008
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